Throughout my time of running an agency, I’ve tried just about every prospecting method you can imagine. From networking to content marketing and even paying people to hand out flyers – it all seemed to be just mediocre. I truly believe that every prospecting method works. Your goal isn’t to find out “if something still works in 2016”. You can get new clients at family functions, but that doesn’t mean you should make Thanksgiving dinner your primary prospecting method. Instead you want to measure both your return on time and return on investment. Which one you focus on more will
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